IMPACT
TIME IS OUR MOST VALUABLE RESOURCE
Our time shapes the future we leave behind. That's why we where done with the B.S. and started with tangible action to clean the oceans. We use 100% locally sourced ocean plastic. Making timepieces that remind you to spend yours right.
Sharing the Story
Our customers are an integral part of the movement. We equip every Tide Watch owner with the tools and knowledge to share the story behind their timepiece. By wearing our watches, they become ambassadors of a better future, sparking conversations about sustainability and inspiring others to rethink their impact.
Ethical Production Standards
Sustainability isn’t just about materials; it’s also about people. We uphold high ethical standards in every step of our production process, ensuring fair labor practices and safe working conditions. We believe in treating everyone involved in creating our products with dignity and respect, from our local suppliers to the artisans crafting each watch.
Continuous Innovation
Our commitment to sustainability doesn’t end with our current products. We are constantly researching and developing new ways to improve the environmental impact of our watches—from exploring alternative materials to enhancing energy efficiency in our production processes. Our mission is to push the boundaries of what’s possible in sustainable design.
Transparent Impact Reporting
We believe in full transparency. That’s why we openly share data on the environmental impact of our watches, from the amount of ocean plastic we’ve removed to the carbon emissions saved through our local production methods. Our customers can see exactly how their purchase is making a difference.